You’ve seen them all over. From big to small shopping malls. Shopping malls are the most preferred means of shopping in recent times because they consist of various inner stores which sell a large category of branded products that buyers love. The whole noise about visiting and relaxing in shopping malls is worldwide.
BENEFITS OF A SHOPPING MALL
First of all before we get to how to run a shopping mall, let’s talk about the reasons why it’s good to own a mall.
1) More profit:
Shopping malls brings a high profit turn over than other types of shopping centres. This is because it has many inner shops that brings people in their droves. Some people just want to chill there too and celebrate birthdays. Some large companies advertiser and even book stands. The profits just keeps pouring in with shopping malls. There are just so many ways of raking in the profits monthly.
2) It can be a good platform:
You can use shopping malls to a advertisement and give more publicity to your other companies. A person who has many companies stands to gain more if he/she has a mall because of the boost that would give other companies.
3) Reputation in society:
People who generally own malls always stand out in society. The social status a mall gives an individual is really huge.
Steps to Run a Successful Mall
Buying or building the mall isn’t enough. One needs to know how to run it and make it successful. Basic steps in running a mall are:
· Getting good mall staffs: As we know staffing can make or mar a company. Good and friendly staff will give the customers a good feeling and keep them relaxed always.
· Rent shops to reputable companies: The shop spaces in the mall should always go to reputable and strong companies that sell branded products. This is beneficial to all parties.
· Keep good accounts
· Good security team
· Hire a great marketer and publicist.